

Principal & Patent Agent at Smart & Biggar
Recognized Leader in Regulatory and Marketing/Advertising Law
Alice Tseng is a distinguished authority in the realms of regulatory and marketing/advertising law, heralded as a “life sciences star” by clients and peers alike. With a dual background as a pharmacist and one of Canada’s foremost regulatory lawyers, Alice offers invaluable strategic counsel to clients operating within highly regulated sectors, including pharmaceuticals, medical devices, food, cannabis, and cosmetics.
Specializing in guiding clients through intricate regulatory frameworks and industry codes, Alice assists in achieving commercial objectives while minimizing risks. Her comprehensive practice covers federal and provincial regulatory matters, advertising and marketing, privacy, healthcare compliance, reimbursement, access to information, and consumer product safety. Alice’s exceptional skill in addressing complex legal and compliance issues makes her a trusted advisor in these domains.
In recognition of her expertise, Alice was honored as the Life Sciences Regulatory Attorney of the Year for Canada in 2019 by LMG Life Sciences. Her excellence is also acknowledged in prominent legal directories including Chambers Canada, The Canadian Legal Lexpert Directory, Who’s Who Legal, The Best Lawyers in Canada, and LMG Life Sciences, where she is celebrated across multiple categories such as life sciences, biotechnology, advertising and marketing, cannabis, and privacy. Furthermore, she has been acknowledged as a Stand-Out Lawyer by Acritas.
Alice’s unique qualifications as a pharmacist, patent agent, and lawyer provide her clients with unparalleled insights and guidance in regulatory and compliance matters.
Year of Call to Bar: 1998 (ON)
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